Send via SMS
design: impulsant
Tuesday, August 09, 2020

Wegener and innovation

Wegener has decided to stop the decrease in subscribers by doing innovation. Wow....

The initiatives are a.o. a newspaper for young people in Eindhoven (seems doomed from the start) and a regional newspaper in Gelderland. They see great opportunities in tabloid size papers. Wow.... That's innovative...

I especially like the comment on why subscribers cancel their subscription. "more people have debt, then you cancel your subscription easier" according to the CFO.

I have a good idea for them. Fire the current board and hire some people that actually know what the word innovation means.